You want your packaging to stand out and be a key driver of sales. But you think the design process can be too subjective. That's why PKG leads with our Consumer First® approach whereby package designs are tested and iterated with your consumers. You get a package design that is proven to connect your brand story with shoppers and drive more sales.
We apply consumer insights and take a holistic approach to package design. Our award-winning package design agency can jump start the next chapter for your brand's packaging with the right mix of our core services including brand strategy, brand identity and design.
We dig in to understand the interests, attitudes and behaviors of your consumers to help us better connect with your target audience. It's a key part of positioning your brand for success along with knowing your category, competition and unique selling proposition.
Learn MoreThe right logo design and brand name will create a unique brand identity that's memorable. We’d like to help you determine which ones are best for you. We're brand naming experts and designers of logos for national and regional brands. All which are tested to resonate with consumers.
Learn MoreCreating the right balance of visual and structural package designs will attract shoppers and establish your competitive advantage at shelf and online. We'll customize a strategy to fit your needs. From graphics, photography, illustrations, and print-ready files, we're the experts.
Learn MoreLooking at product packaging from a customer’s point-of-view is the key to our Consumer First® process. Modeled after Nielsen’s BASES, we focus on the three main factors relevant to packaging design:
As a team of passionate storytellers, PKG is committed to collaborating with your consumers to discover the best ideas for your brand and package design. We value creativity, teamwork, and the voice of the consumer. After all, a great story engages its audience and we can help build your brand with an engaging package.
“Thank you all for the work and insights! We are very happy with the final design and are very excited to get these packages in stores”Learn More
PKG BRAND DESIGN
2045 W Grand Ave, STE B-27332
Chicago, IL 60612-1576