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"WeListen" Blog
Four Top Packaging Design Ideas for Food Products
Packaging design in the food and beverage industry is constantly evolving. Brands are searching for the right elements to keep food safe and fresh ...
01/26
Kevin Keating at PKG
Sustainable Packaging Ideas That Protect Wildlife
Consumers and brands alike are concerned about protecting the planet’s wildlife. Companies are seeking ways to use more sustainable CPG packaging to ...
01/20
Kevin Keating at PKG
The Biggest Packaging Trends We Could Witness in 2023
2023 is here, and with it comes new CPG packaging trends. While some existing ones may remain, you can bet the way companies pack their products ...
01/14
Kevin Keating at PKG
5 Tips for Creating the Perfect Holiday Packaging Design
Custom branded packaging design enhances a consumer's experience by making unboxing the product that much more memorable. While this is important any ...
01/06
Kevin Keating at PKG
What Specific Fonts and Colors Should You Consider for Your Packaging Design?
Successful packaging design is a balance of visual and text content. These elements grab the attention of consumers by telling a story about the ...
12/28
Kevin Keating at PKG
5 Tips for Making Your Packaging Design More Surprising
Your packaging design should be different for each product and should evolve over time. Surprising consumers with CPG packaging that exceeds their ...
12/22
Kevin Keating at PKG
Eco-Friendly Packing Ideas for Keeping Vegan Consumers Smiling
Vegans and veggie lovers make up a high percentage of consumers. According to Med Alert Help, the total number of vegans in the world as of January ...
12/14
Kevin Keating at PKG
5 Ways to Spice Up Consumers' Unboxing Experiences
Item unboxings have become popular experiences. Consumers enjoy watching videos of others removing CPG packaging and opening new products. According ...
12/08
Kevin Keating at PKG
How to Implement Sustainable Packaging into Your Biggest Design Projects
Sustainable packaging can be costly and complicated, especially for large designs and products. The key is to simplify the process where possible. ...
11/30
Kevin Keating at PKG
4 Ideas for Bulk Packaging Design
Packing a single item for shipment can be a straight-forward process, but packing several items in one box can be challenging. This is called bulk ...
11/23
Kevin Keating at PKG
How to Expand Your Audience with Effective Packaging Design
Effective packaging design is useful for many reasons. It speaks to consumers about the product inside and showcases the individuality of your brand.
11/16
Kevin Keating at PKG
Why 2023 Could Be the Era of Sustainable Packaging
Brands are under more pressure to implement sustainable CPG packaging. Per KW-Ecoplus, 68% of brands have publicly announced their intent to maintain ...
11/09
Kevin Keating at PKG
Can Great Packaging Design Trump the Importance or Appeal of a Product?
Packaging design is often more important than the product itself. It’s the first impression consumers have of your product and sometimes your brand.
11/02
Kevin Keating at PKG
How to Convey Multiple Messages Through Your Packaging
Consumers make important buying decisions based on product messaging. If your product targets different markets, you will need to convey this in your ...
10/26
Kevin Keating at PKG
Sustainable Packaging Trends of 2022
Sustainable packaging design is highly valued by today’s consumers. Many brands recognize this and seek to provide options that are completely ...
10/19
Kevin Keating at PKG
How Inflation Affects the Packaging Design Industry
Inflation affects every part of a product from manufacturing to sales. High supply chain costs and shortages of materials create obstacles in ...
10/12
Kevin Keating at PKG
How to Keep Your Packaging Design Fresh During a Recession
A recession puts your finances and business at risk. All costs are impacted, including those associated with your product and its packaging.
10/05
Kevin Keating at PKG
How Packaging Design Has Changed in the Last Decade
The packaging industry is constantly evolving to meet the needs of consumers. This means adopting new packaging design trends that promote growth.
09/28
Kevin Keating at PKG
Packaging Design Trends That Could Last Into 2023
CPG packaging helps you connect with consumers while sharing your brand message. Knowing which packaging design trends work is crucial to remaining ...
09/21
Kevin Keating at PKG
How to Simplify the Message Your Packaging Conveys
There is value in the right packaging design. As Catalpha reports, 74% of consumers said communicating information about potential harmful ...
09/14
Kevin Keating at PKG
Sustainable Packaging: How Much Does It Really Cost?
The demand for sustainable CPG packaging is increasing. Per PR Newswire, the global market for environmentally friendly packaging could be worth ...
09/07
Kevin Keating at PKG
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Awarded Top 50
Package Design
Blog
Four Top Packaging Design Ideas for Food Products
Sustainable Packaging Ideas That Protect Wildlife
The Biggest Packaging Trends We Could Witness in 2023
5 Tips for Creating the Perfect Holiday Packaging Design
What Specific Fonts and Colors Should You Consider for Your Packaging Design?
5 Tips for Making Your Packaging Design More Surprising
Eco-Friendly Packing Ideas for Keeping Vegan Consumers Smiling
5 Ways to Spice Up Consumers' Unboxing Experiences
How to Implement Sustainable Packaging into Your Biggest Design Projects
4 Ideas for Bulk Packaging Design
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