---
title: Happy Birthday To Us
description: Happy Birthday To Us
---

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[312.870.9101](tel:+1.312.870.9101)

# Consumer First Insights

## Happy Birthday To Us

Written by Kevin Keating at PKG

It's officially been one year since we launched PKG and wow, what a year it's been. In the past year we've been a bit busy.

- Refreshed nine brands
- Created four new brands
- Studied consumers in 10 US cities behind the focus group glass
- Developed ideas with consumers in five online studies
- Wrote 221 Tweets
- Created 14 new packaging systems
- Attended three conferences
- Giggled at *thousands* of funny dog videos
- Directed eight photoshoots in two different cities
- Created 21 Candy Packages
- Translated seven of our designs into Arabic
- Acquired two plastic dinosaur mascotts
- Visited 64 retailers to do research
- Developed 52 packaging violators
- Illustrated 71 different icons
- Shared 9061 pins on Pinterest with 990 followers
- Developed 423 total packages
- Started one blog...

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### Topics

- [Blog](https://www.pkgbranding.com/blog/topic/blog)

### Related Posts

[ How Multisensory Packaging Impacts Brand Loyalty Kevin Keating at PKG ](https://www.pkgbranding.com/blog/multisensory-packaging-impacts-brand-loyalty) [ 7 Emotional Triggers That Drive Packaging Success Kevin Keating at PKG ](https://www.pkgbranding.com/blog/emotional-triggers-packaging-success) [ How Social Media Listening Improves Packaging Design Kevin Keating at PKG ](https://www.pkgbranding.com/blog/social-media-listening-improves-packaging-design)

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**Package Design ****Blog**

 

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- [How Multisensory Packaging Impacts Brand Loyalty](https://www.pkgbranding.com/blog/multisensory-packaging-impacts-brand-loyalty)
- [7 Emotional Triggers That Drive Packaging Success](https://www.pkgbranding.com/blog/emotional-triggers-packaging-success)
- [How Social Media Listening Improves Packaging Design](https://www.pkgbranding.com/blog/social-media-listening-improves-packaging-design)
- [11 Examples of Functional Packaging Features](https://www.pkgbranding.com/blog/functional-packaging-features-examples)
- [Competitor Analysis for Shelf Differentiation](https://www.pkgbranding.com/blog/competitor-analysis-for-shelf-differentiation)
- [Typography Checklist for Packaging](https://www.pkgbranding.com/blog/typography-checklist-packaging)
- [Top Biodegradable Packaging Myths Consumers Believe](https://www.pkgbranding.com/blog/biodegradable-packaging-myths-consumers-believe)
- [Macro Photography for Food Packaging Design](https://www.pkgbranding.com/blog/macro-photography-food-packaging-design)
- [Glass Packaging Benefits for CPG Brands](https://www.pkgbranding.com/blog/glass-packaging-benefits-cpg-brands)
- [Pet Food Packaging: FDA Rules to Know](https://www.pkgbranding.com/blog/pet-food-packaging-fda-rules)

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Recognized as a

Top Package Design Agency

on [DesignRush](https://www.designrush.com/agency/package-design)

PKG BRAND DESIGN

2045 W Grand Ave, STE B-27332  
 Chicago, IL 60612-1576

[312.870.9101](tel:+1.312.870.9101)

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