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"WeListen" Blog

Perdue Dry Rubbed Chicken

PKG worked with our partners at Perdue to develop a new Dry Rub fresh chicken product for BJ's Wholesale Club. Putting an emphasis on character and ingredient cues, these convenient 6-pack "saddle packs" are great for a busy consumer looking for a fresh, quick dinner. Our design emphasizes the fresh, quality ingredients that go into the Red Thai Curry and Garlic & Pesto marinades.

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