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millennial branding
5 Tips for Startups Looking to Create Their First Product Packages
When starting out, you may want to throw everything into your packaging design. This can be tempting when you look at the different ways other ...
Kevin Keating at PKG
How to Appeal to Younger Audiences with Your Packaging
56% of consumers are drawn to a product by a recognizable logo on the packaging. 53% say bright colors attract their attention.
Kevin Keating at PKG
If You Want to Attract Millennials to Your CPG Brand, Reduce Your Carbon Footprint
Millennials have grown into their role as the consumer group to pay attention to. CPG organizations continue to pay attention to the needs, wants, ...
Kevin Keating at PKG
Authentic packaging design matters to millennials
Kevin Keating at PKG
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